{"title":"03 CREATIVE DIRECTION","description":"\u003cp\u003e\u003cstrong\u003eCreative Direction\u003c\/strong\u003e\u003cbr\u003eDefining and leading the overarching creative vision across campaigns, content, photography, video and brand communication.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eArt Direction\u003c\/strong\u003e\u003cbr\u003eDeveloping the visual concept and directing how it is expressed through composition, imagery, styling, typography, colour and production.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCampaign Concepts\u003c\/strong\u003e\u003cbr\u003eCreating original campaign ideas and visual concepts designed around a specific launch, message, audience or objective.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContent Creation\u003c\/strong\u003e\u003cbr\u003eDeveloping visual and written content designed specifically around the brand's identity and communication strategy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePhotography Direction\u003c\/strong\u003e\u003cbr\u003eConcept development, references, moodboards, locations, casting, styling and on set creative direction for brand photography.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVideo Direction\u003c\/strong\u003e\u003cbr\u003eDeveloping concepts and directing branded films, campaign videos, social content and other moving image productions.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContent Editing\u003c\/strong\u003e\u003cbr\u003eTransforming existing photography and video into polished branded content, including short form video, Reels and campaign assets.\u003c\/p\u003e","products":[],"url":"https:\/\/zedekollektiv.ch\/collections\/03-creative-direction.oembed","provider":"ZE|DE Kollektiv","version":"1.0","type":"link"}